1. Monthly payment is $17.92 for every $1,000 financed. Example down payment is 9.9%. Must finance through Cadillac Financial. Some customers may not qualify. Not available with lease and some other offers. Take new retail delivery by 9/30/26. 2. Must be a current owner of a 2012 model year or newer or a current lessee of a 2021 model year or newer Acura, Audi, BMW, Ford, Honda, Hyundai, Infiniti, Jeep, Kia, Land Rover, Lexus, Lincoln, Lucid, Mercedes-Benz, Toyota, Volvo, Porsche, Tesla, Genesis, Polestar, or Rivian for at least 30 days prior to the new vehicle sale. Not available with lease and some other offers. Take new retail delivery by 9/30/26. © 2026 General Motors. Cadillac Financial and the Cadillac logo are trademarks and/or service marks of General Motors LLC, used with permission. Cadillac Financial is a division of GM Financial. All rights reserved. Cadillac® OPTIQ®
1. Must be a current owner of a 2012 model year or newer or a current lessee of a 2021 model year or newer Acura, Audi, BMW, Ford, Honda, Hyundai, Infiniti, Jeep, Kia, Land Rover, Lexus, Lincoln, Lucid, Mercedes-Benz, Toyota, Volvo, Porsche, Tesla, Genesis, Polestar, or Rivian for at least 30 days prior to the new vehicle sale. Payments are for a 2027 OPTIQ RWD Luxury with an MSRP of $52,515. 24 monthly payments total $9,816. Total Lease Cost is $14,272.37. Lease based on net capitalized cost of $43,803.22 including down payment of $4,480 and $2,000 in applied incentives. Closed-end lease. Option to purchase at lease end for an amount to be determined at lease signing. Cadillac Financial/GM Financial must approve lease. Take new retail delivery by 9/30/26. Mileage charge of $.25/mile over 20,000 miles. Late payment and early termination fees apply. Lessee is responsible for insuring the lease vehicle. Lessee pays for maintenance, repair, excess wear and disposition fee of $595 or less at end of lease. Not available with some other offers. At participating dealers. © 2026 General Motors. Cadillac Financial and the Cadillac logo are trademarks and/or service marks of General Motors LLC, used with permission. Cadillac Financial is a division of GM Financial. All Rights Reserved. Cadillac® OPTIQ®
1. Must be a current owner of a 2012 model year or newer or a current lessee of a 2021 model year or newer Acura, Audi, BMW, Ford, Honda, Hyundai, Infiniti, Jeep, Kia, Land Rover, Lexus, Lincoln, Lucid, Mercedes-Benz, Toyota, Volvo, Porsche, Tesla, Genesis, Polestar, or Rivian for at least 30 days prior to the new vehicle sale. Payments are for a 2026 LYRIQ AWD Luxury with an MSRP of $64,495. 24 monthly payments total $12,936. Total Lease Cost is $17,181.72. Lease based on net capitalized cost of $55,863.87 including down payment of $4,260 and $2,000 in applied incentives. Closed-end lease. Option to purchase at lease end for an amount to be determined at lease signing. Cadillac Financial/GM Financial must approve lease. Take new retail delivery by 9/30/26. Mileage charge of $.25/mile over 20,000 miles. Late payment and early termination fees apply. Lessee is responsible for insuring the lease vehicle. Lessee pays for maintenance, repair, excess wear and disposition fee of $595 or less at end of lease. Not available with some other offers. At participating dealers. © 2026 General Motors. Cadillac Financial and the Cadillac logo are trademarks and/or service marks of General Motors LLC, used with permission. Cadillac Financial is a division of GM Financial. All Rights Reserved. Cadillac® LYRIQ®
1. Monthly payment is $17.92 for every $1,000 financed. Example down payment is 9.9%. Must finance through Cadillac Financial. Some customers may not qualify. Not available with lease and some other offers. Take new retail delivery by 9/30/26. 2. MUST FINANCE THROUGH CADILLAC FINANCIAL. Some customers may not qualify. Not available with lease and some other offers. Take new retail delivery by 9/30/26. © 2026 General Motors. Cadillac Financial and the Cadillac logo are trademarks and/or service marks of General Motors LLC, used with permission. Cadillac Financial is a division of GM Financial. All rights reserved. Cadillac® ESCALADE IQ®
1. Monthly payment is $14.27 for every $1,000 financed. Example down payment is 10.9% for 2026 VISTIQ and 10.2% for 2027 VISTIQ. Must finance through Cadillac Financial. Some customers may not qualify. Not available with lease and some other offers. Take new retail delivery by 9/30/26. 2. Must be a current owner of a 2012 model year or newer or a current lessee of a 2021 model year or newer Acura, Audi, BMW, Ford, Honda, Hyundai, Infiniti, Jeep, Kia, Land Rover, Lexus, Lincoln, Lucid, Mercedes-Benz, Toyota, Volvo, Porsche, Tesla, Genesis, Polestar, or Rivian for at least 30 days prior to the new vehicle sale. Not available with lease and some other offers. Take new retail delivery by 9/30/26. © 2026 General Motors. Cadillac Financial and the Cadillac logo are trademarks and/or service marks of General Motors LLC, used with permission. Cadillac Financial is a division of GM Financial. All rights reserved. Cadillac® VISTIQ®
1. Must be a current lessee of a 2021 model year or newer non-GM vehicle for at least 30 days prior to the new vehicle sale. Payments are for a 2026 CT5 Premium Luxury RWD with an MSRP of $50,995. 36 monthly payments total $24,804. Total Lease Cost is $29,023.30. Lease based on net capitalized cost of $42,281.79 including down payment of $4,250 and $2,500 in applied incentives. Closed-end lease. Option to purchase at lease end for an amount to be determined at lease signing. Cadillac Financial/GM Financial must approve lease. Take new retail delivery by 9/30/26. Mileage charge of $.25/mile over 30,000 miles. Late payment and early termination fees apply. Lessee is responsible for insuring the lease vehicle. Lessee pays for maintenance, repair, excess wear and disposition fee of $595 or less at end of lease. Not available with some other offers. © 2026 General Motors. Cadillac Financial and the Cadillac logo are trademarks and/or service marks of General Motors LLC, used with permission. Cadillac Financial is a division of GM Financial. All Rights Reserved. Cadillac® CT5®
1. EXCLUDES 2026-2027 LYRIQ AND OPTIQ MODELS. Monthly payment is $18.83 for every $1,000 financed. Example down payment is 11.5% for 2023 LYRIQ, 11.3% for 2024 LYRIQ, 11.6% for 2025 LYRIQ, and 11.8% for 2025 OPTIQ. Must finance through Cadillac Financial. Some customers may not qualify. Not available with lease and some other offers. Take delivery by 9/30/26. 2. If vehicle is Super Cruise equipped. When you select a monthly plan within 30 days of activating your 1-month trial, you’ll receive the next 5 months of the plan you select at no additional charge when you associate an approved payment method on file to your account and authorize recurring payments for your service plan. The amount and frequency of each recurring payment is based upon the service(s) and payment interval(s) you select from the options provided. After the trial expires, OnStar® will automatically bill your payment method monthly at then-current standard monthly rates. You may cancel at any time by pushing your blue OnStar button, logging into your account to manage plans, or calling 1.888.466.7827. May not be combined with other offers or retroactively applied. Offer subject to change. 3. OnStar® plan, working electrical system, cell reception and GPS signal required. OnStar links to emergency services. Not all vehicles may transmit all crash data. Service coverage varies with conditions and location. Service availability, features and functionality vary by device and software version. Always pay attention while driving and when using Super Cruise. Do not use handheld device. Visit cadillac.com/supercruise for Super Cruise compatible roads and full details. Subject to user terms. See onstar.com for details and limitations. 4. Maintenance visits must occur within 36 months of vehicle delivery. Service visit consists of Tire Rotation and MPVI. Does not include air filters. See participating dealer for other restrictions and complete details. © 2026 General Motors. Cadillac Financial and the Cadillac logo are trademarks and/or service marks of General Motors LLC, used with permission. Cadillac Financial is a division of GM Financial. All Rights Reserved. Cadillac® LYRIQ® OPTIQ®
*Where allowed under state law.
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Welcome to Heyward Allen Cadillac
New Cadillac Dealership in Athens, GA, Near Watkinsville, Hoschton/Braselton, Gainesville, Lawrenceville, & Stone Mountain, with Used Cars, Service, & Parts
Have you been wondering, “Where is the best new and used Cadillac dealer near me?” The answer is Heyward Allen Cadillac in Athens, GA – near Watkinsville, Hoschton/Braselton, Gainesville, Lawrenceville, and Stone Mountain. Drivers trust us for all their automotive needs in one upscale location. Whether you are searching for exquisite cars for sale in Athens, securing competitive Cadillac financing, scheduling routine maintenance, or purchasing genuine Cadillac auto parts, our team delivers unmatched service. Visit us today and discover how effortless buying, leasing, and servicing your luxury vehicle can be!
New Cadillac Vehicles in Athens, GA, Near Watkinsville, Hoschton/Braselton, Gainesville, Lawrenceville, & Stone Mountain
To shop a huge selection of new Cadillac vehicles, your search ends at Heyward Allen Cadillac in Athens, GA – near Watkinsville, Hoschton/Braselton, Gainesville, Lawrenceville, and Stone Mountain. If you are looking for a refined luxury sedan like the sleek CT4 or CT5, or an expansive SUV like the XT4, XT5, XT6, or flagship Escalade, our dealership features an outstanding selection of new Cadillac vehicles. For drivers interested in cutting-edge luxury and zero-emissions performance, explore incredible Cadillac electric cars such as the innovative LYRIQ, entry-level OPTIQ, three-row VISTIQ, and all-electric Escalade IQ. Whatever body style fits your lifestyle – high-performance V-Series sports sedans or spacious luxury crossovers – we have the ideal vehicle waiting for you.